, How to Start a Technology Healthcare NGO in India ~ CS GAURAV SHARMA

December 8, 2023

How to Start a Technology Healthcare NGO in India

1. Who can start a technology-enabled healthcare NGO in India?

  • Individuals: Anyone with a passion for healthcare and technology can start an NGO.
  • Medical professionals: Doctors, nurses, and other healthcare professionals can leverage their expertise to create a more impactful NGO.
  • Technologists: Developers, programmers, and data scientists can contribute valuable technical skills to the NGO's infrastructure and operations.
  • Social entrepreneurs: Individuals with experience in social impact and community development can lead the NGO's social mission and outreach efforts.
  • Non-profit organizations: Existing NGOs can expand their reach and impact by incorporating technology into their healthcare initiatives.

2. Market size and industry opportunities:

  • Sector Volume: The global digital health market is expected to reach $659.7 billion by 2027, growing at a CAGR of 15.1%.
  • Population Growth: India's large and growing population presents a significant opportunity for healthcare interventions.
  • Low Healthcare Access: With limited access to traditional healthcare services, technology-enabled solutions can bridge the gap and improve health outcomes.
  • Rising Smartphone Penetration: Increasing smartphone usage in India provides a platform for delivering healthcare information and services through mobile apps.
  • Government Support: Government initiatives like Digital India and Ayushman Bharat promote the adoption of technology in healthcare.
  • Market Trends: Identification of key trends such as telemedicine, health apps, and remote monitoring.
  • Untapped Rural Markets: Opportunities to extend services to underserved rural areas.
  • Potential Partnerships: Collaborative opportunities with existing healthcare providers and tech companies.


3. Licenses and registrations:

  • Section 8 Company Registration under Companies Act, 2013: This grants tax benefits and promotes transparency.
  • Foreign Contribution (Regulation) Act (FCRA) Registration: Mandatory for NGOs receiving foreign donations.
  • State-specific licenses: Depending on the state and services offered, additional licenses may be required.
  • 80G Certification: Seek 80G certification for tax exemptions on donations.
  • 12AA
  • FCRA Registration: If planning to receive foreign funds, obtain Foreign Contribution Regulation Act (FCRA) registration.
  • PAN and TAN: Obtain Permanent Account Number (PAN) and Tax Deduction and Collection Account Number (TAN).
  • Healthcare Compliance: Ensure compliance with healthcare regulations and data protection laws.


4. Digital marketing strategy:

  • Develop a strong brand identity: Define your mission, values, and target audience.
  • Create a user-friendly website and mobile app: Ensure easy access to information and services.
  • Leverage social media platforms: Engage with your audience and share valuable content.
  • Run targeted online advertising campaigns: Reach a wider audience and drive donations.
  • Collaborate with influencers and partners: Amplify your reach and credibility.
  • Utilize data analytics to track progress and optimize your strategy.

5. Business models:

  • Direct service delivery: Provide healthcare services through telemedicine, mobile clinics, or community outreach programs.
  • Training and capacity building: Empower healthcare professionals and community leaders to deliver better care.
  • Technology development and innovation: Design and implement new healthcare technologies.
  • Data analysis and research: Generate insights to inform policy and program development.
  • Advocacy and awareness campaigns: Promote health literacy and improve access to healthcare.
  • Subscription Model: Charge a subscription fee for access to healthcare tech services.
  • Freemium Model: Offer basic services for free and charge for premium features.
  • B2B Partnerships: Collaborate with healthcare providers, institutions, or businesses.
  • Donation-Based Model: Rely on donations and grants to fund operations.
  • Hybrid Model: Combine multiple revenue streams, such as subscriptions and donations.


6. Revenue models and pricing:

  • Grants and donations: Funding from individuals, foundations, and government agencies.
  • Fee-for-service: Charge patients for specific services rendered.
  • Subscription models: Offer premium features or content for a monthly or yearly fee.
  • Partnerships and collaborations: Revenue sharing with other healthcare organizations.
  • Social impact bonds: Attract investment based on achieving specific social outcomes.
  • Pricing should be based on the value proposition, target audience, and operational costs.

7. Startups in technology-enabled healthcare with winning strategies:

  • Niramai: AI-powered platform for early breast cancer detection.
  • Swasthee: Telemedicine platform connecting patients with doctors in rural areas.
  • MedGenome: Genomics-based diagnostics and personalized healthcare solutions.
  • MyHealthcare: AI-powered chatbot providing health information and consultations.
  • Doctor Insta: Online platform for booking appointments and consulting with doctors.

Winning strategies:

  • Focus on underserved communities and address critical healthcare needs.
  • Develop innovative and scalable technology solutions.
  • Build strong partnerships with healthcare stakeholders.
  • Ensure data privacy and security.
  • Track progress and adapt to changing needs.


Company Secretary GAURAV SHARMA+919990694230 

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